The 2025 CX Trends Report
What You'll Find Inside
Each spring, we survey everyday consumers to better understand how they feel about their experiences with brands, how their shopping behaviors have changed, and what they’d like to see moving forward.
This year, the survey came at a time when shopping behaviors were evolving due to heavy economic uncertainty, a plunging stock market, and quite a few impacted or threatened jobs. Meanwhile, AI and other technologies were advancing at an incredible pace, increasing the number of channels for which to engage and shaping the way people interacted with brands and consumed content.
All of this led to a handful of fascinating trends:
- Consumers are taking more time and using more channels to buy products.
- Brands aren’t progressing at understanding consumers’ needs.
- There’s a lot of nuance surrounding the AI conversation.
Fill out the form to download the report to get all of the stats, quotes, and takeaways from the consumers we spoke to for this piece. You’ll also receive an infographic looking at the mind of consumers in 2025.
