Consumers want personalized, relevant, and instant experiences. But scaling those individual experiences into the thousands and above isn’t feasible with humans alone, especially as companies struggle to hire and scale its workforce. The real value of AI is in allowing employees and companies to work more efficiently and effectively.
The secret is to not remove the human touch from the experience, but rather to create a strategy where your people and technology work side by side to accomplish more than they could alone. That’s where Salesforce’s Agentforce and Studio Science come in.
Initially announced at Dreamforce 24 and now with Agentforce 2.0 adding scope and capabilities as a digital labor platform, Agentforce unites humans, AI, data, and CRM to allow you to quickly build and deploy intelligent, autonomous agents across sales, service, commerce, and marketing. And since it is built on the Salesforce Customer 360 platform, everything is connected a seamless ecosystem.
This next step in the AI-human relationship allows companies to:
These are more than chatbots helping to handle repetitive tasks. Agentforce agents are built to understand your business and take action to help you scale. And they are developed for use across Salesforce’s suite of platforms.
If you want to leverage Agentforce across your marketing organization for the greatest impact, you need a partner who understands the specific needs and challenges for each platform.
Not only has Studio Science been a Salesforce partner for more than two decades with deep experiences in Commerce Cloud, Service Cloud, and Sales Cloud, but we also are engrained with Data Cloud and have a breadth of MuleSoft expertise to bring all of your platforms and solutions together to work as one.